Digital & Social Media Specialist

Campaign Execution: Implement digital and social media activations for marketing campaigns targeting HCPs, ensuring alignment with brand guidelines and regulatory requirements. 

Channel Management: Manage Medtronic’s social media accounts and digital platforms, optimising content and engagement strategies to maximise reach and effectiveness. 

Content Optimisation: Work with internal teams and external vendors to share and implement best practices for optimizing content across digital and social media platforms. 

Analytics & Reporting: Monitor, analyze, and report on key performance metrics for digital and social media campaigns, providing actionable insights to improve future initiatives. 

Collaboration: Partner with operational units, cross-functional teams, and external agencies to brainstorm and execute social media and digital strategies that drive measurable business outcomes. 

Compliance: Ensure all digital and social media activities adhere to industry regulations, company policies, and local market requirements. 

Innovation: Stay up-to-date with the latest trends and best practices in digital marketing, social media, and healthcare communications to drive continuous improvement.